Case 05 · Coke Studio Live-Event Motion · Chile / Regional reuse

Every screen in sync.

A coordinated LED content system for a global beverage brand’s music platform—built for live testing, changing dimensions, and cross-market reuse.

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Format

Multi-screen live environment

Deployment

Two flagship summer events

Linescope role

Motion design and visual content

System value

Editable, reusable master files

01 / The challenge

One identity across screens that never behave like one screen.

The live setup combined a central canvas, tall lateral screens, environmental banners, camera feeds, and a separate festival stand. Every surface had its own pixel dimensions, yet the audience had to experience one coherent visual system. Timelines were compressed, physical dimensions changed during setup, and decisions had to be tested against the actual LED walls—not a desktop preview.

02 / The response

Design for the stage. Master for the operator.

Linescope built synchronized loops for every surface, matched their durations frame-for-frame, and supplied flexible artist intros, camera overlays, hype reels, and editable masters. During live tests, the team adjusted frame width, transparency, timing, and remapped dimensions as the physical build evolved.

Selected work / Public-facing material

Content simulated on a reference stage.

03 / Selected delivery

A production system with range.

Screen loops · Artist intros · Camera overlays · Festival environment · Hype content · Editable masters

Outcome / Evidence

2 cities — Delivered across back-to-back flagship summer events.
1 visual system — Stage, camera, environment, and stand content moved together.
Cross-country reuse — Editable builds were later adapted with local artists in another market.

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